How a Growing Architecture Firm Used a Brand Overhaul to Break Into New Markets
Grappling with brand confusion after an ambitious merger, architecture firm BLUELINE needed to clarify and better communicate its value if it wanted to grow.
Redesigning a Missions Agency from the Inside-Out
How we brought brand clarity and outside-in perspective to a beloved and trusted missions agency.
Elevating One Distinct Message from Three Voices
What happens when three powerhouse speakers unite under one roof? Rethink Creative partnered with OM USA and Crazy Love to help elevate a distinct event brand.
Seeing Hope Spread Faster than COVID-19
What if instead of bringing out the worst in us, a crisis could bring out the best? In the midst of the COVID-19 global pandemic, this is exactly what happened.
Engaging Hearts and Minds In Person and Virtually
As The Bridge Church was quickly expanding to multiple locations it needed a clarified brand image that supported new opportunities.
How a Website Overhaul Opened the Door to Rescuing More Victims of Human Trafficking
Struggling to continue rescuing victims of sexual exploitation as fundraising momentum dwindled, Destiny Rescue needed to connect to more donors — and fast.
Embracing Innovation in a Season of Uncertainty
How do you maintain empathetic storytelling and facilitate authentic connection with your donor base when proximity isn’t an option?
Standing Out in a Crowded Missions Field
At a time of peak growth and transition, FIM wanted to clarify their story not only to their benefit but also to contribute to a more effective missions story.
Refreshing a 75-year-old Missions Brand
With nearly 75 years of history and multiple sub-brands, United World Mission was at a critical growth point where the need for brand clarity was urgent.